Everyone seems to love WordPress but if you have never used it before, you might be feeling a little baffled about why this is. On the face of it, WordPress is much like any other CMS platform but delve a little deeper and you will see exactly why over 75 million websites choose WordPress over …
Many modern-day business owners are familiar with the concept of SEO, but there’s still a lot of confusion related to what works and what doesn’t. Unless you’re a marketing expert, it can be challenging to keep up with effective SEO strategies and changes in algorithms and practices in a field that is evolving continually. As …
First of all, WordPress is a hugely versatile tool for businesses of all sizes. When designing a website, WordPress enables you to customise every element and maintain total control over your site. One of the most advantageous aspects of using WordPress is gaining access to a plethora of plugins. They are capable of driving your …
Top 5 WordPress Plugins To Use On A Services Website Read More »
If you’ve got a product to sell, and you’re keen to tap into the ever-growing online market, you may be on the lookout for an effective ecommerce platform. There are various options to choose from, but two names that crop up on a regular basis are Shopify and Wix. These two platforms both offer pros …
Building a brand and establishing an excellent reputation are instrumental to business success. Without a strong brand, it’s difficult to compete and to create a loyal client base. Your brand should provide potential customers and clients with an insight into what you do, who you are and what your business is all about. If you’re …
Why You Should Use A Professional To Design Your Branding Read More »
Facebook is right up there as one of the best marketing tools for modern businesses. It’s so easy to draw in and connect with your target audience on this platform while providing plenty of information about your business at the same time. What’s more, it’s so easy to create and set up a Facebook …
The last few years have seen a rise in content marketing. This idea of using content to market your business isn’t new, but it’s becoming more and more important as every year passes by. There are plenty of stats out there that back this up and point to content marketing as the primary marketing activity …
The Main Reason Content Marketing Is Crucial For Your Business Read More »
Instagram has grown into one of the most influential social media platforms out there. With hundreds of millions of active users flooding to the Instagram app, it’s become a hotbed for influencers and brands to really make a name for themselves. If you’re using Instagram to market your business, then you’re doing something right! Sadly, …
Everyone with a website should spend a lot of time improving their SEO. When you do this, it usually leads to very positive results. Good SEO equates to high organic rankings for your website. What does this mean? It means you’ll be seen by more and more people because your site is one of the …
Marketing mistakes can be a grave threat to your website or business. One single slip-up and you could see drastically reduced traffic even if your website is well-maintained, has a fantastic design and plenty of great content. More clicks and more attention equals more revenue for your business, so this is one area of marketing …
Mistakes I Guarantee You’re Making On Google AdWords Read More »
